Similar but Different

This A4 printed monothematic publication dives into a deep analysis, comparing the city branding styles of Melbourne and Amsterdam, exploring how these cities shaped their overall brand identities. 

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It features 32 pages including the front and back covers, and has additional translucent pages, to highlight each chapter in the publication. While maintaining a layout that encompasses the ideas of negative space, creating a sophisticated look to the publication that has a neutral colour scheme with a dash of red to create a bold appearance.